Webidoo Insight Lab
Insight Lab is Webidoo’s internal research unit that explores the enabling factors for the digitization of small and medium-sized enterprises. It does this through periodic reports that leverage data to derive insights useful for the growth of companies and the markets in which they operate.
Latests Report
Latests Report
Webidoo Insight Lab
SME Digital Growth IndeX 2026
How stronger digital ecosystems enhance European SMEs’ competitiveness, laying the groundwork for sustainable growth, innovation, and the effective adoption of
AI Maturity Report SME-AIMIX 2026
We analyze innovation dynamics to understand the drivers accelerating digital transformation in companies. This work is carried out by our
SME Digital Growth IndeX 2025
SME Digital Growth IndeX 2025 Mapping progress, exposing gaps and identifying the digital drivers of sme growth /What is our
Why Webidoo Insight Lab
was Founded
Webidoo Insight Lab was founded to study and analyze the state of digitization in Italian and European SMEs, identify emerging trends, and derive actionable insights to guide SME growth.
Based on these analyses, it proposes innovative solutions for the development of the entire economic system—starting from the growth opportunities of the individual companies within it—through a concrete, forward-looking, and data-driven approach.
How we operate
Research
We explore the digital landscape to gather relevant data and identify emerging trends.
Analysis
We use analytical insights to interpret data and extract crucial information.
Action
We build clear and reliable data representations to facilitate the understanding of trends and support strategic development.
Webidoo Insight Lab
The Power of Insight.
We analyze innovation dynamics to understand the factors accelerating digital transformation in companies. This work is carried out by our internal research lab, which studies the evolution of the economic system through data.
